One = Our Network of Experts
LaRita Shelby brings a wealth of experience as a Marketing Associate, copywriter, media relation’s specialist and brand strategist. She has also worked on major ad campaigns for radio, television and print for Union Bank of California, Wing Stop, McDonalds, Northrup Grumman, Tom Joyner Morning Show, The Electronic Urban Report (EUR Web), Bailey Broadcasting, Reach Media and The Department of Defense. LaRita is a two-time CEBA Award winner, Broadcaster of the Year for Black College Radio and received a Distinguished Service Award from the department of Defense.
Mel Abert is an award winning Creative Director with 30 years of industry experience. Mel approaches each campaign with creative and innovative thinking. He is always on the fast track for the better idea. Mel was founder and co-owner of Abert, Newhoff & Burr, one of Southern California’s largest a most successful ad agencies. Later he partnered with Larry Poindexter to form Abert/Poindexter, a boutique ad agency specializing in the hospitality, travel and transportation industries. Mel now heads his own firm with his wife Connie, Abert/Entity. Mel is a graduate and adjunct professor at Art Center College of Design and has won every creative award the industry has to offer.
Rene' Cross Washington is a brilliant Graphic Designer and graduate from California State University, Los Angeles. Rene’ executes original design concepts, comprehensives and mechanicals. Her work has been recognized by Who’s Who In Black Los Angeles, The National Newspaper Publishers Association Foundation and The Public Relations, Advertising and Marketing Excellence Awards. Rene’ has won a minimum of three awards from each organization and she continues to crank out award winning work.